Fender Goes Digital So You Don’t Quit Guitar

shutterstock_171708257 Ninety percent of people trying to learn guitar quit in the first year. That’s a big problem for the musical instrument industry, but also a big opportunity for one of the top guitar makers — Fender. If Fender can use digital tools like a new tuner app it’s building to keep musicians engaged, it stands to sell them a lot more guitars, amplifiers and more over their lifetime. Read More

The post Fender Goes Digital So You Don’t Quit Guitar appeared first on The Owl Geek 7 Blog.

from Owl Geek 7 Updates http://blog.owlgeek7.com/online-marketing/fender-goes-digital-so-you-dont-quit-guitar/?utm_source=OwlGeek7Updates&utm_medium=feed&utm_campaign=OneFeedSC
via www.owlgeek7.com

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