DigitasLBi Identifies The Most “Contagious” Brands On Social Media

DigitasLBi It should be easy to tell whether or not something’s working on social media, right? I mean, if you’ve got a lot of likes and favorites, that’s great. If you don’t, that’s less great. Isn’t that how it’s supposed to work? Well, not quite — at least according to DigitasLBi. The marketing agency worked with Wharton professor Jonah Berger to develop… Read More

The post DigitasLBi Identifies The Most “Contagious” Brands On Social Media appeared first on The Owl Geek 7 Blog.

from Owl Geek 7 Updates http://blog.owlgeek7.com/online-marketing/digitaslbi-identifies-the-most-contagious-brands-on-social-media/?utm_source=OwlGeek7Updates&utm_medium=feed&utm_campaign=OneFeedSC
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